Harena

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About Harena

Harena

In Latin, Harena means “sand”. An ideal choice of word to express a summer-inspired, sun-kissed brand and all that it entails. Our own creative journey began in April 2022, with a special beachwear collection that draws inspiration from the maximalism of the 90s and is embellished with touches of elegance and classic luxury, to give its own definition of chic by the sea!

Elegant bikinis and timeless one-piece swimsuits, boldly combined with long gloves, emphasize femininity, highlight woman’s curves, and reveal total looks, destined to shine under the bright light.

And if summer is always at the heart of Harena, the creative journey does not end there.

Our winter collection reveals a casual approach to femininity. Tracksuits in brautiful lines, meet a lively palette, as well as classy and classic colors, breathing new life to everyday elegance!

Both our clothing items and swimwear are handmade in Greece, with carefully selected fabrics, many of which are printed by us. Due to the nature of the handmade technique, each piece is truly unique, and may come with …artistic flaws. We thank you in advance for your understanding.

We, at Harena, believe in uniqueness and accept imperfections as an inevitable part of human nature. Our goal is to give every woman the means to express her authenticity.

This is our commitment.

Every Harena signature creation is as unique as you.

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